Compelling Communications

Communications, Media Relations and Brand Building

Charles Hallberg, former CEO of MemberHealth LLC – Conducted executive communications and media relations strategy for Charles Hallberg, former CEO of MemberHealth LLC. We worked with him during a time of explosive growth and national accolades for the company, including a win of the Inc. 500 competition of the fastest-growing privately held companies in the United States, leading up to the company’s acquisition by Universal American. Additionally, we developed and executed internal communications strategy; wrote speeches for CEO to deliver to a national audience; counseled on media relations strategy and planning, including developing media talking points, drafting news releases, pitching stories to media, and managing media calls. Our work resulted in positive, national media coverage and increased brand strength.

“Malissa joined our team at a time when the company’s growth was explosive. She caught on to the industry quickly and became a seamless member of the communications team. I was always pleased with how Malissa understood the company’s strategy for growth and aligned our communications messages to support it in a way that helped to build our brand. I brought Malissa on to work with us for a limited three month engagement, but as I got to know her abilities, we relied on her more and more and used her consistently over a period of several years.”

Charles Hallberg
Former CEO of Memberhealth, LLC